Does Your Shopping Center Have a Reputation? | Mark Minute

In this week’s Mark Minute, I share an inspiring idea from a property owner who leverages charity events to market his office building—without spending a dime on traditional advertising. This approach is genius for building awareness and keeping his property top of mind for potential tenants.

I also explore how these strategies apply to shopping centers. Does your shopping center have a reputation? From creating a simple website to establishing a social media presence, and even hosting events, there are steps you can take to ensure your property is always in the spotlight—even when fully leased.